Behavior Based Automation

There is a human behind the inbox. Your customers want relevant messages that say, “I get you.” Through our segmentation, survey, and triggered responses tools, you'll send what they want to hear, when they are ready to hear it.

Explore the depth of automation possibilities

Dynamic Email Content

Nobody likes getting a mass email. Instead of looking like an email that you’d want to delete, Mailigen's emails look personal. Our personalized email content feature lets you create and automatically deliver HTML content tailored to your subscriber segments. We help you send personalized emails that get better engagement.

See how easy it is to make your emails unique

RSS & XML Driven Emails

Marketing automation is about delivering timely and relevant information to people based on their preferences. Email your blog posts and news portal updates automatically with the RSS-to-email feature.

Emails based on XML have a wider range of possibilities, particularly suitable for online retailers that send product prices, discount codes, related products and deal expiration dates.

Read more about RSS & XML-based emails

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Behavior Based Segmentation

Speak to your most engaged customers differently than those who are drifting away. With Mailigen, you can quickly perform segmentation based on your subscribers’ past engagement. This insight allows you to deliver your news more frequently to the active readers or send re-activation emails to the passive subscribers.


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