I’m continuing with how to avoid email delivery mistakes and improve your campaign delivery results. In the article What Affects Email Delivery? Part 1, you were able to read about spam filters, anti-spam policy and spam traps. Let’s move on
As a delivery manager, I’m often asked about how to avoid email delivery mistakes. So, I’ve gathered some information to help you to improve your email campaign delivery results. I hope this is helpful, please let me know if you
Before you send out an email campaign, make sure you’ve created a newsletter sure to sail through spam filters and land in your recipients’ inbox folder. If your message lands in the spam folder, most likely it won’t be read.