Company’s newsletter sign-up form can also be put in one of the most popular social networks – Facebook. Therefore, signing-up is no more static process, but dynamic one, as it can be positively influenced by friends, relatives and all those already following your news on Facebook Fan page.
When it comes to digital marketing, most successful brands achieve their status because they offer a holistic customer experience – one that brings all the branches of their marketing plan together. When different strategies on different platforms work seamlessly together,
On April 6 Mailigen and Sumo presented an exclusive webinar about building and monetizing email lists. Janis Rose, Mailigen founder and CEO, and Troy Stites, Growth & Optimization Specialist at Sumo, shared revealing experience and useful tips for making money
Christmas is almost here – isn’t it exciting? Just as you want to hear kind wishes and receive lovely presents, your subscribers will expect extra valuable emails this Holiday season. To help you prepare and send successful Holiday email campaigns,
Growing your email list is the first step of email marketing. But sometimes when we’ve been emailing for a while, we forget about the basics of great list building. Often we start to focus only on opens, clicks, and conversions.
Let’s face it, every mailing list in the world is infested with inactive subscribers. We’re talking about those people who, every time you send out an email campaign, just delete your email without ever looking at its contents. Is it
Creating a sign up form and growing the contact database are the first steps in email marketing. What if growth step is missing? The Consulting and Training Center of the Association of Commercial Banks used to send email marketing campaigns
If you follow email marketing trends, tips and industry experts, you should know Mark Brownlow from Email Marketing Reports. He’s a freelance business writer and lecturer and one of the brightest email marketing experts ever. The author of the blog
With the exploding rise of smartphones marketers are mobilizing their email marketing programs. Some tactics include making emails mobile-friendly, signing up for newsletters via SMS and social media engagement in email list building. Many marketers are finding QR codes are
When you start doing email marketing, what are you proud of? I would guess, you like to see your email list is growing bigger and bigger. But after some time, you have to return to the question – does your