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7 Questions to Email Marketing Guru Kath Pay

7 Questions to Email Marketing Guru Kath Pay

In anticipation of the Europe’s leading Internet and digital marketing conference iLive 2013, we’ve asked few questions about email marketing to Kath Pay, email and digital marketing expert from PlanToEngage. She is one of the main speakers at the iLive

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A Holiday Guide to Email Marketing

A Holiday Guide to Email Marketing

The holiday season is quickly approaching and we understand how hectic things can get during this time of year. To do lists seem to grow twice their size, the pace of life feels as if it’s in fast-forward with so

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Email Marketing for Group Buying Websites

For group buying or daily deal sites, email marketing is an irreplaceable relationship channel between your business and audience. The unique business model for daily deal sites requires publishing and sharing new content every day. The rapid pace of this emerging channel requires marketers plan for a rapid pace run with efficiencies that enable a reasonable price.

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The most important email optimization elements

Marketers know there is no one formula for an ideal email marketing campaign. The secret to success is testing and optimizing emails. In-depth analysis of previous results and well-considered changes in email elements can significantly boost your email marketing ROI.

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