Marketing automation and social media don’t seem like ideal partners. Sure, automation software enables more customer centric marketing, and it’s great for segmenting and personalizing emails. But it still can’t match the actual human interaction that makes social media so
When integrated with social media marketing, email campaigns reach a much wider audience and receive a much higher ROI. Find out how to use the Mailigen integrated marketing platform for email and social media marketing. Why should you integrate social
The Mailigen team hosted marketing managers for a breakfast discussion focusing on email and social media integration. Our discussion included almost everything from gathering a database on social media to campaign publishing automatically on social sites, and much more. Mailigen
You know social can be a powerful tool to assist with your affiliate marketing program but social media works best when integrated with other marketing programs. It can make your life a little easier by increasing your presence on the
Pinterest is the fastest growing social network today. We think Pinterest email marketers should be interested! Although it’s an image-based social networking, you can also use it in content marketing. Because words are pinnable too! For most of 2012, we’ve
For companies, social media sites have long ceased to be places where only share information. A new mantra is emerging: marketing and gathering email subscribers using top social media sites! Marketers talk a lot about it. And rightly so.
Company’s newsletter sign-up form can also be put in one of the most popular social networks – Facebook. Therefore, signing-up is no more static process, but dynamic one, as it can be positively influenced by friends, relatives and all those already following your news on Facebook Fan page.
Mailigen’s new social features can help you connect to new clients via social sharing buttons. Mailigen has social sharing buttons for social websites like Facebook, Twitter, LinkedIn, Reddit, and others. Mailigen also offers in-depth statistics for your social media efforts, making it easy to see which social network has generated more clicks — and you know, once you’ve discovered where to put your focus, it’s all but smooth sailing.
Maybe that’s it, and social sharing isn’t an effective marketing method? There are a number ways you can look at it. However, while I don’t like dissing people, maybe some just don’t get social email marketing.