Email Marketing Blog

Latest trends and tips in email marketing

Top 10 opportunities offered by Mailigen online surveys

Online surveys are a very convenient way to poll your clients and contacts using small investments. Carrying out online surveys gives a chance not only to find out the opinion of a target audience about the quality of your products and services, but also get data that may help in segmenting respondents in groups based on survey answers; thereby, creating options for sending more appropriate e-mails.

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Mobile email marketing forces mobile era

Mobile email marketing shares the same idea as traditional email marketing. The only difference is email reading conditions. Instead of a computer screen that measures 13 to 21 inches on the diagonal, you have maybe 2 to 4 inches depending on a mobile phone. Regardless of how we measure, it is at least 10 times less. And that… changes everyting.

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Email Service Provider Mailigen Achieves Silver Award from TopTen REVIEWS

Mailigen continues to gain popularity in the email service provider (ESP) industry, and has earned the TopTen REVIEWS Silver Award for achieving excellent deliverability and functionality in their email marketing application that delivers an easy to use interface and high performance deliverability. The application was recently rated second (Silver) out of the TopTen REVIEWS 2011 Best Email Marketing Service Providers.

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MarketingSherpa on the most effective email list growth tactics

This week’s chart from MarketingSherpa shows the results of a survey given to 1,100 email marketers on the most effective means of acquiring new subscribers. The survey deals with email growth tactics and their effectiveness, and, although the results are by no means surprising, we can extract very valuable information from this chart.

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NEW features Mailigen v2.0

We are very pleased to announce upgrade to Mailigen v2.0. Thanks to our really hard working development team we have prepared some cool features for our following version. Even though some of you have noticed small changes here and there there is actually much more to it that it could seem at first glance.

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