Businesses that have traditionally only used email marketing envy the volume and reach of social media.While it is easy to become enamored with the fast growth of social media networks like Facebook, Instagram, Twitter, etc., there is no denying of
When you are making your email marketing campaigns, you can add specific merge tags that can help with email personalization like addressing a person by its name, filing dates or addresses automatically, and so on (see all merge tags that
Social media marketing is quite on trend right now. Entrepreneurs, friends and acquaintances flood our Facebook, Twitter, and Instagram feeds with frivolous messages, updates and notifications. Seriously, when was the last time you found something you were looking for in
Growing your email list is the first step of email marketing. But sometimes when we’ve been emailing for a while, we forget about the basics of great list building. Often we start to focus only on opens, clicks, and conversions.
We have started a new tradition – having a breakfast! 18 December, Mailigen team hosted the most loyal customers for the first email marketing breakfast. Our breakfast menu included hot coffee, freshly baked muffins and more. However, nothing else but
For group buying or daily deal sites, email marketing is an irreplaceable relationship channel between your business and audience. The unique business model for daily deal sites requires publishing and sharing new content every day. The rapid pace of this emerging channel requires marketers plan for a rapid pace run with efficiencies that enable a reasonable price.
With the exploding rise of smartphones marketers are mobilizing their email marketing programs. Some tactics include making emails mobile-friendly, signing up for newsletters via SMS and social media engagement in email list building. Many marketers are finding QR codes are
For companies, social media sites have long ceased to be places where only share information. A new mantra is emerging: marketing and gathering email subscribers using top social media sites! Marketers talk a lot about it. And rightly so.