Email Marketing

Top 5 Tactics to Grow Your Email Lists

Growing your email list is the first step of email marketing. But sometimes when we’ve been emailing for a while, we forget about the basics of great list building. Often we start to focus only on opens, clicks, and conversions.

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Start Your Engines – 2015 Holiday Email

Start Your Engines – 2015 Holiday Email

Have you started planning your holiday marketing campaigns? The National Retail Federation is forecasting that this year’s online sales will increase by between 6 and 8 percent, to as much as $105 billion. During the holidays, buyers are bombarded with

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The Importance of Storytelling in Email Marketing

The Importance of Storytelling in Email Marketing

Janis Rose, the Founder and CEO of Mailigen, was a recent guest on the TechnologyAdvice Expert Interview Series to share his insight on the intersection of sales, marketing and technology. The series, which is hosted by TechnologyAdvice’s Josh Bland, explores

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The Greenest Marketing on Earth – INFOGRAPHIC

The Greenest Marketing on Earth – INFOGRAPHIC

Each year, email marketing saves a paper forest equivalent to the territory of Switzerland, the greenest country in the world. We have created an INFOGRAPHIC showing why email marketing is the greenest marketing channel on Earth. Shocking statistics In 2013,

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7 Must-Read Blog Posts of 2012

7 Must-Read Blog Posts of 2012

New year, new blog posts. As always, we’ll continue to write about new email marketing tips. So don’t miss out on the fresh content coming in 2013! Before we kick-start with new entries, let’s have a look at the most

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Our Mailigen Family Has Expanded!

Our Mailigen Family Has Expanded!

We are happy to announce our Mailigen team has some new additions, but we are not referring to employees, we are referring to children! This month, two of our outstanding programmers each welcomed a new family member into the world.

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