Email Marketing

How Effective is Email Marketing?

Effectiveness of email marketing can be measured in many different ways – ROI, Open Rate, Click-Trough rate and include many criteria to consider. We would like to share with you some interesting industry related information from Marketing Sherpa, one of

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The Top 5 Benefits of E-Mail Marketing

Besides the obvious – email marketing is a lot cheaper than regular marketing – there are numerous benefits to e-mail marketing in comparison to other marketing methods. In this article, we’ll discuss these benefits to try and give you an

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What is email marketing?

Email marketing made simple. What it is, how it works, where to use it? E-mail marketing is one of integral parts for any business today. Whether you have a plan for it or no – product updates, news updates or

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