Detailed Features

Web Based Email Marketing

Mailigen offers comprehensive list of Email Marketing features. Check out the detailed view the platform.

Envelope icon

Create / Edit Emails

  • Simple WYSIWYG Newsletter/Email Editor
  • Custom Email Design Flexibility
  • Choose from already existing templates
  • Create newsletter templates
  • Adjust any of the existing templates for your own use
  • Copy a template
  • Create your own HTML email
  • Save and rename prepared emails
  • Design with your favorite tools
  • Build reusable templates
  • Free template gallery
  • Text-Only Email
  • File Manager for Images
  • Image library for future use
  • Upload multiple images
  • Import email template in a ZIP file
  • Personalization (Any Database Field)
  • Customize the ‘from’ email
  • Choose to Include Opt Out Link with existing instructions
  • Add link tracking to email click through urls
  • Can remove link tracking
  • Forward to a Friend
  • Social media integration - Facebook, Twitter and more...
  • Google analytics integration
Send icon

Send Campaigns

  • Advanced search options
  • Scheduled campaign send time and date
  • Secure server
  • Sent from non-black listed IP addresses
  • Zero wait time to deliver emails
  • Top notch deliverability
  • ISP relationships and active whitelisting status
  • Abuse reporting with feedback loops
Database icon

Database / List Management

  • Mail-merge personalization
  • Web registration and subscribe forms for your site
  • Trigger based autoresponder on registration
  • Auto customer profile updates
  • Subscribe and unsubscribe management
  • Bounce management
  • Flexible import process
  • Upload list via Excel, csv or text file
  • Append to already existing list
  • Auto exclude duplicate contacts
  • Subtract contact from existing list
  • Manually create list
  • Unlimited number of lists
  • Customize the subscribe process
  • Confirmed Opt-in
  • Customize the unsubscribe process
  • Segmentation
  • Export to Excel
Bar graph icon

Reporting and analytics

  • Real time reporting
  • Number of emails received
  • Number of email opened
  • Detailed clickthrough and links clicked (unique vs. total)
  • Who clicked links
  • Click through rate percentage (%)
  • Unsubscriber email reports
  • Interactive chart reporting
  • Open and click tracking
  • Bounce back email reports
  • Spam complaint reports
  • Export all reports to Excel
  • Bounce back Email reports
Security icon

Deliverability and data security

  • Human approval process
  • ISP feedback loop integration
  • Support for DomainKeys and Sender ID
  • Smart bounce processing
  • Whitelisted at major ISP's
  • Run your email through spam filters
  • Strict permission policy
  • Our team constantly monitor blacklists
  • Comprehensive privacy policy
  • Multiple layers of data security
  • Blacklist monitoring
Support icon

Support and community

  • Comprehensive help system
  • Expert email design advice
  • Free tips, resources and downloads
  • Free email templates
  • Phone Support
  • Emarketing Newsletters / Articles
  • Spam Act Compliance System
Check list icon

Online Surveys

  • Secure online surveys
  • Easy to create and share
  • Multiple survey templates
  • Survey autoresponder campaigns
  • Track and see results
  • Stored database of results
  • Automated segmentation based on answers
SMS icon

SMS Marketing

  • SMS delivery to more than 200 countries
  • Built in SMS customer management system
  • Subscription forms to build SMS lists
  • Mobile marketing campaign reports
  • Automatic shortening of the URL and click tracking
  • Google Analytics integration
  • SMS campaign and email marketing strategy integration

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