Targeted Email List Management

Once you have built a list, you have to manage it.
Email list management is like cleaning your car and changing its oil; you want to keep your list clean from inactive emails, and divide it into segments whenever you feel that you could target your users better.

An optimized list is the key to success. We at Mailigen can help you to create one with our prime mailing list software.

A mailing list has to be optimized, because it counts.

Yes, not because it looks so much better. An optimized list will help you by further targeting your audience. You can split your list into countless segments and then send each user of a segment a different newsletter. Or, you can simply reduce your bandwidth and increase the overall value of your list.

Targeted email lists save lives subscribers.

A targeted email list will help you to keep your subscribers for months, if not years, and will keep you free from worry. Email list management can merely divide the list into segments, but you can also add additional database fields to target the audience on a bigger scale. An opt-in email list could use, for example, a “has_bought” field. Once the field has been added to a group of users, you can use segments to send promotional offers to your regular customers, not everyone on the list. ??

Targeted email is especially important for business email lists. Business mailing lists will act like reviews of your business, as business people love discussing companies with each other. Segment your business email lists carefully and with proper email list management tool.

Mailigen enables you to upload contacts or just copy/paste them into your database easily and offers superior list-editing functionality including merge, de-duplication and much more.

• Create unlimited number of contact lists and access them 24/7.
• Search, add, delete or modify your contacts at any time.
• Add custom fields to each subscriber, and fields directly from the database into e-mails.
• Keep your list clean by automatically removing duplicates.
• Easily export your lists to Excel file if needed.
• Creat different list segments for exact campaign targeting.

Two easy ways to grow your email list with Mailigen

1. Import or add your existing contact list  

• Get started quickly - import your existing contact list into Mailigen from Excel. 
• Collect customer email addresses in your shop, any offline product sales or contests, or even over the phone and then import them.         

2. Grow your list using Mailigen web sign-up forms  

• Create and customize sign-up forms for your website.
• Include the form in your website to capture visitor email addresses. 
• Use multiple forms, to build multiple lists even on one website, this will allow you to target and segment you email campaigns better.
• Our Web Sign-up forms are double-opt-in and CAN-SPAM compliant.