How To Guides

Tips for List Segmentation and Optimization

We have prepared a new How To Guide to help you in your list segmentation and optimization efforts.

Segmentation is your key to successful email marketing campaign. Choose the right segmentation criteria and increase your click through rates by at least 10%. Sending targeted messages to your subscribers builds a highly engaged audience and improves your open stats, click through rates and overall results.

Our best practice guide will help you to:

  • define the right criteria for segmenting new subscribers
  • get the tips for segmenting long-term newsletter receivers
  • discover benefits of automated segmentation based on survey results

Download the How To Guide and follow the best practices in email marketing!

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