When it comes to digital marketing, most successful brands achieve their status because they offer a holistic customer experience – one that brings all the branches of their marketing plan together. When different strategies on different platforms work seamlessly together,
Is your email marketing strategy not responsive enough to bring high conversions? Then, friends, it is not the mistake of this useful tool, but the lagging lies on your approach. Email marketing can still be an influential tool which can
Email Marketing is the mainstay of modern marketing. You don’t believe me? No worries. Check out McKinsey & Co report that clearly states that US companies acquire 40 times more customers through emails than Facebook and Twitter combined. In short
Starting a business is called a venture for a very good reason. The definition of a venture is “a risky or daring journey or undertaking,” and that is a very good description of most startups. On average, more than half
Email remains the foremost advertising and marketing channel for many businesses. It’s the mightiest online marketing technique out there that allows you to interact with your audience and promote your business in a very simple yet efficient way. Crafting personalized
Mistakes – everybody has made them. I came up with a list of seven common email marketing mistakes that you should steer clear of in order to have a trouble-free email marketing experience. Email Marketing Mistakes This might seem like
There’s a quote that reads, “If you’re failing to plan, you’re planning to fail”. B2C email marketing planning is quite straight-forward – allow Mailigen to take you through the process with our new ‘How to Guide’: 6 Steps to B2C
A goal without a plan is just a wish. To receive higher open rates and click-through rates, better engagement and ROI, an effective email marketing strategy is needed. Let’s look at three email marketing strategies. What level is your current
Send an email newsletter, have a quick look at reports and forget about email marketing until the next month? Sounds like an old-fashioned scenario that just simply doesn’t work anymore. Today’s marketers are looking for integrated email marketing ideas to connect
Amazing how deep he can get into your email strategy and find the right remedy for your campaign if necessary. Yes, that’s him, Tim Watson! He has over 9 years of experience specializing in email marketing. Through his consultancy work
