This article will be of great help to you if you want to write great promotional emails with high conversion rates. We will take a look at email marketing stats, best practices, types of promotional emails and promotional email examples.

In this article, we take a look at how email funnels work, explaining each stage and what it does. Additionally, we cover a few strategies and structures for each of these stages. Successful email marketers have a lot in common

Have you ever felt genuinely impressed with the way an email was written? I know I have! In fact, a good email can mean the difference between total ignorance or an excited reply! And while writing good email copy is

Over the years, email marketing has evolved to be one of the most cost-efficient forms of digital marketing. However, learning the ins and outs of this marketing instrument is often harder than most marketers anticipate. Some things may work for one

In this article, we take a look at how audience segmentation works, why it is effective, and how to create your own segment. Additionally, we cover a few bulletproof segmentation strategies for your email list. Understanding the nuts and bolts

With all the positive rep email marketing has gotten over the last few years, it is safe to say that many businesses consider it a powerful tool. However, email marketing works only if your emails are delivered to the user

In this article, we take a look at newsletter best practices for Twitter stars, Instagram celebrities and all influencers looking to make a name for themselves. Are you trying to build up a following online? In recent years, more and

Email marketers have long since understood the importance of segmentation. But— more traditional, outdated methods of marketing segmentation look significantly different than modern tactics. Where we once grouped our target audience based on factors like age, location, average household income,

Have you ever thought about how to ask for feedback from your subscribers? Even though statistics can give you good insight into your audience’s wishes and needs, they can rarely provide a full understanding of what is going on in

Have you ever wondered what makes confirmation emails important?  And what it is that a business tries to achieve through sending these seemingly unimportant messages? Today we will explain the purpose of a confirmation email, including tips to write and