60% of marketers believe email marketing produces positive ROI and called Email Marketing the most powerful advertising channel. However, even with such a high rate of return on email investment, most email marketing planning tools are built for the professional marketer.
We thought it would be helpful to create a tool both marketers and small business owners could use. Therefore we are bringing you a new easy to use 5 step guide to help you plan, produce, test, deliver and follow up your email marketing campaigns.

• Plan your target audience according to your business goals
• Produce your message with client interests in mind
• Test your message following the best practices
• Deliver your message at the right time and place